For me there are two types of beaches. One are the far flung ones of summer vacations, filled with the scent of sunscreen and heat. Where the sand is hot under my toes and days are long and lazy. The others are bracingly cold and crisp. I went to school and university near the beach, and whenever my friends and I were feeling stressed or in need of a little centering, the beach was our first stop. Jo Malone’s newest fragrance is inspired by the second sort of beach – there isn’t a floral note in the cologne, and it’s a unisex fragrance.
When first applied you get the crispness of Sea Salt – it’s almost as if you’ve taken a big gulp of cold air. It feels so light and clean, and it’s not like any other fragrance I’ve worn. Once the cologne heats up, the deeper, woodier notes become more noticeable.
It’s this darker side of the scent which makes it feel absolutely perfect for fall. I can just imagine getting wrapped up in the softest cashmere sweaters and then spritzing on the scent. The wear time is great too – I applied a couple of squirts in the morning, and by late afternoon, people were still asking what I was wearing!
Wood Sage and Sea Salt launches in September and will be priced at £40 for 50ml
