When I say that I’ve been dying to try out the Paul & Joe beauty line for years, I’m not exaggerating in the slightest. I absolutely love the clothing line, and the beauty has always just looked so pretty and glamorous – it’s exactly what you want to use every morning! When the Moisturising Foundation Primer arrived, I got super excited – I’ve developed quite the thing for primers recently, so I knew I was going to love one which promised hydration and radiance!
Before I even get started on the primer, I have to address the packaging! Like all of Paul and Joe Beauty, some serious thought has been put into the looks! The bottle itself is glass, decorated with embossed flowers, and has a pump dispenser. It looks like a dream, and it’s so pretty to leave out on my dressing table. Since it’s a pump, the formula stays hygienic, and it’s really easy to control how much you’re using.
I’ve been testing it out for a few days, and I have to say – it’s really impressed me. I only need a single pump of primer to cover my face and neck, and I love the lightweight formula. It disappears into my skin, and leaves a soft radiance which makes foundation look completely natural. It also regulates my skin, meaning I don’t feel dried out and parched by midday. Instead, my makeup stays in place without the need for touchups all day. There are three shades of the primer to choose from – all are pretty light, but give different amounts of lustre and brightness for skin. On days when I’m just running casual errands, I’ve just been smoothing a pump of the primer into moisturised skin instead of using a tinted moisturiser – it evens out skin and gives a healthy glow without looking or feeling heavy.
Paul and Joe Moisturising Foundation Primer is priced at £24.00 and is available here.
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I’ve been dying to try this brand! They have it here in Canada at specific beauty counters and I’ve heard only good things. And you’re right the packing is so cute! xo J
Yay I’m so glad you like it! I would really recommend trying them out! I’m obsessed with this primer! It also smells incredible! xxx